Media Culture MLC0013

Mcluhan created the tetrad of media. As you can see in the above diagram there is 4 human action that affected the medium of the media which is enhances, reverses, retrieves and obsolesces. There are many type of medium but I’ll just elaborate about the cell phone. Nowadays , cell phones are widely used ,it’s convenient to bring them anywhere because of the size and wireless system. This will enhances how fast people get connected to each other just by calling or sms (short messaging system). Primitive or old way of communication will no longer being used such as carrier pigeon , heliographs , smoke signal and telegraph and maybe in the future people will stop sending letters. Cell phone probably gain a wide connection with many people and easily information can be inquire. In the future maybe people will not see each other face to face because of the cell phone and they will prefer to stay at home and make a video call.

Personal Reflection

This weeks lecture talks about the effect of media on human using the McLuhan's Tetrad of Media.